Executive AI · Design partner programme

Ask your company a question. Get the number and where it came from.

Baseera sits on top of your ERP and answers managers in Arabic or English: what happened, why it happened, and what is likely next. Every figure is pulled from your database through a six-stage pipeline, so the model reports numbers and never invents them.

Built by Noor Al-JoudDesign partner programme open

BaseeraSample data

ليش نزل هامش الربح في فرع جدة؟Why did gross margin fall in the Jeddah branch?

Gross margin fell from 31.4% to 27.9% in September. Two products explain 72% of the drop: their purchase cost rose 9% while the selling price stayed flat.

Source · General ledger 4100 to 5200, Apr to Sep · 3 queries · 0 estimates

For general managers, CFOs, COOs and heads of BI in mid-size and large companies.

Managers wait for reports that are already out of date.

A question about margin in one branch becomes an email to finance, a spreadsheet and a meeting a week later. Classic BI projects take months and still need an analyst to read the dashboards.

What Baseera does for each manager

  1. 01

    Finds the root cause

    Ask why a number moved and Baseera traces it through the data to the branches, products or customers behind it.

  2. 02

    Reads your strategy, not only your accounts

    A balanced-scorecard strategy map with 45 KPIs across four perspectives, so each answer connects to the goals your board set.

  3. 03

    No invented numbers

    Figures come straight from your database through a governed six-stage pipeline. When the data is missing, Baseera says what is missing.

  4. 04

    Works with the ERP you have

    Connectors for DIRAC, SAP, Odoo, Dynamics, NetSuite and any SQL database, plus a Push API. There is no separate BI project to fund.

  5. 05

    Answers in Arabic

    Native right-to-left Arabic and English, for every manager in the company.

  6. 06

    Starts in days

    Connect your systems and Baseera answers from your real data within days, on your servers or in-Kingdom.

Baseera in numbers

Connects to

  • DIRAC ERP
  • SAP
  • Odoo
  • Microsoft Dynamics
  • NetSuite
  • Any SQL database
  • Push API
45
KPIs across 4 balanced-scorecard perspectives
69
Ready executive reports
8
Predictive engines
6
ERP connectors, plus a Push API

How Baseera compares

Capability Traditional BIGeneric AI chatBaseera
Root-cause analysis Partial
Balanced-scorecard strategy map
Native Arabic, right to left Limited
Sovereign deployment under PDPL Varies

Questions buyers ask

Straight answers on compliance, hosting, timelines and what we build versus represent.

Can Baseera make up a number?

Numbers come from your database, not from the language model. If the data needed for an answer is missing, Baseera tells you what is missing instead of estimating.

What is the design partner programme?

A small group of companies uses Baseera on their own data ahead of general release and shapes the roadmap with us. Tell us about your ERP and your management team when you book.

Do we need DIRAC to use Baseera?

No. Baseera connects to DIRAC, SAP, Odoo, Dynamics, NetSuite and SQL databases.

Apply to put Baseera on your own data.

See it run on your own scenarios first, with a team that is in the Kingdom. If we are not the right fit, we will tell you in the demo.

In 30 minutes you get

  • The product running on your own scenarios, not a slide deck
  • A straight answer on fit, scope and timeline
  • A written next step you can take to your board

Free, no obligation. Arabic or English.

Book a demo